Netflix Launches ‘Netflix Naija’ and Announces Its First Nigerian Original Series

American media-services provider and production company Netflix has officially landed into the Nigerian movies industry with a unique Twitter handle for Nigeria @Netflixnaija and set to produce its first original Nigerian series.

The first time the streaming giant shocked most Nigerians on Twitter was on Tuesday, February 25, 2020, when the company tweeted via its verified @Netflixnaija handle to announce its presence in the country.

Recall that the first time Netflix showed serious business interest in the Nollywood market was when the company bought the right to Genevieve Nnaji’s Lionheart in 2018. Ever since then, the company has continued to show interest in the industry by streaming more Nigerians movies on its platform.

To broaden such gesture, Netflix held an event on Wednesday, February 26, 2020, to make its full arrival into Nigeria more official. At the event, details of its new original series were given and the brains behind it were introduced.

The series was inspired by an experience Nigerian filmmaker Akin Omotosho who is in charge of the project, had while growing up in Ile-Ife, Osun State, Southwest Nigeria.

The yet to be titled series is set in modern-day Nigeria and shot in Lagos. It “tells the story of Kemi, a goddess reincarnated as a human to avenge her sister’s death”, the company’s statement said.

Akin Omotoso will co-direct the project alongside C. J. Obasi and Daniel Oriahi. It will be co-produced by Kemi Lala-Akindoju. While the script was co-written by Omotosho, Steve, Posha, and Dami Elebe.

The series has Kate Henshaw and Ade Laoye in lead roles. It is also starring Ireti Doyle, Richard Mofe-Damijo, Joke Silva, Bimbo Akintola, and Kehinde Bankole.

Also, the company tweeted a picture which captured the faces of the company in Nigeria. It captions the picture with: “N is for Naija. N is for Nollywood, N is the 14th alphabet. 14 is also how many great talents you’re looking at. N is for Netflix. But most importantly…hello, Nigeria!”

Some of the very notable faces on the picture are Banky W, Adesua Etomi, Kunle Folayan, Kemi Adetiba, Omoni Oboli as well as veteran actors Ramsey Nouah and Richard Mofe-Damijo and several others.

Also read: Babatunde Raji Fashola Blames Nollywood for the Increased rate of Kidnapping and Money Rituals in Nigeria

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