National Film and Video Censors Board (NFVCB) said President Muhammadu Buhari has no hand in the suspension of the box office topping Nollywood movie “Sugar Rush”.
The Executive Director of the Board, Adedayo Thomas, in a statement issued via Facebook said the movie was suspended from showing in cinemas nationwide because the temporary approval given to it has expired.
Mr Thomas blamed himself for not ensuring that the movie gets the permanent approval before the temporary approval became invalid which subsequently led to the suspension of the film.
Recall that since NFVCB ordered for immediate suspension of the movie in Nigerian cinemas, there has been a wild outcry among Nigerians especially on Twitter using the hashtag #BringBackSugarRush.
Most of them speculated that the Federal Government had to stop the movie because it shows the ills of corrupt politicians but NFVCB insisted that the suspension has nothing to do with politics.
Mr Thomas said, “I, however, take responsibility for the gap in communication and the delay in granting final approval as the temporary approval given for the movie exhibition expired before we could release an official statement due to my preoccupation with extant responsibilities and a backlog of movies requiring approval as a result of the December rush.
“I am currently working with the distributor, producer, director and key actors to grant final approval for the resumed exhibition at cinemas.”
This is NFVCB statement on the suspension of Sugar Rush
Meanwhile, Nigerian musician cum actor Bankole Wellington alias Banky W and his wife, Adesua Etomi (one of the lead casts of the movie) pleaded with Nigerians to stay positive and hopeful with the people behind the movie.
In separate social media posts, Banky W and Adesua said the suspension of the movie was beyond their powers and they are working very hard to get it back to the cinemas as soon as possible.
See their social media posts here:
View this post on Instagram
If you saw @sugarrushmovie and loved it, or if you planned to, please read our statements… We are very hopeful and optimistic that the film will be back on screens in a few days, so please don't give up on us, and please stay optimistic with us. Your love and support means the world to us. Thank you to @nfvcb for helping us rectify any issues… Pls stay tuned, by God's grace you will see our film again VERY SOON. Pls stay positive people!! Love you all. #BringSugarRushMovieBack
1.Thank you all SO MUCH for the support that our film "Sugar Rush" has received. Unfortunately, due to issues that are way beyond our control, Sugar Rush has been suspended from playing in Cinemas.— Adesua Etomi-Wellington (@AdesuaEtomiW) January 11, 2020
We're hoping the issues will be resolved quickly, so we can resume screening ASAP
3. We're optimistic that it will be allowed to go back on your screens in the next few days by God’s Grace. Pls stay positive and hopeful with us! We have put so much into this film..Your love and support is helping!!! We promise to keep you updated.#BringSugarRushMovieBack— Adesua Etomi-Wellington (@AdesuaEtomiW) January 11, 2020
“Sugar Rush” was released on Christmas Day 2019 and it is the latest Nigerian movie to join the exclusive Nollywood N100 million club. The movie is written and directed by Kayode Kasum. The film stars Bimbo Ademoye, Bisola Aiyeola and Adesua Etomi-Wellington in the lead roles.
The film was the fifth highest-grossing Nigerian film for the year 2019. Before it was suspended, it has grossed over 160 million naira in its first two weeks in cinemas across Nigeria.